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Sci-fi 2069
Embraer
What is the future of executive aviation? We helped Embraer explore that question by supporting research into the innovation verticals shaping the company's future. After the research phase, we ran a workshop for engineers using the Design Fiction methodology. The immersion was complete: employees even played the characters they created. The activity resulted in three short films and a roadmap.
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The art of predicting the future
Design Fiction is part of Future Studies and uses fictional narrative to bring new realities to life and help companies understand how they can be useful in that potential tomorrow. Embraer was one of the first Brazilian companies to adopt the technique to foster a vision of the future among its employees. The project was carried out in partnership with Rito.
The art of predicting the future
Design Fiction is part of Future Studies and uses fictional narrative to bring new realities to life and help companies understand how they can be useful in that potential tomorrow. Embraer was one of the first Brazilian companies to adopt the technique to foster a vision of the future among its employees. The project was carried out in partnership with Rito.
The art of predicting the future
Design Fiction is part of Future Studies and uses fictional narrative to bring new realities to life and help companies understand how they can be useful in that potential tomorrow. Embraer was one of the first Brazilian companies to adopt the technique to foster a vision of the future among its employees. The project was carried out in partnership with Rito.
