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Impact strategy and positioning
Instituto Kondzilla
Grupo Kondzilla is a holding company made up of several entertainment businesses, spanning film, advertising, publishing, a record label, licensing and more. The impact strategy and theory of change were led by João Vitor Caires, with our collaboration on the narrative, communication and positioning.
So that the favela truly wins
In 2021 the group set out to create a social impact strategy covering the ESG pillars, especially the Social one, across all its organizations. The main goal was to create a social organization, Instituto Kondzilla, a nonprofit responsible for implementing social impact and education programs and projects.
So that the favela truly wins
In 2021 the group set out to create a social impact strategy covering the ESG pillars, especially the Social one, across all its organizations. The main goal was to create a social organization, Instituto Kondzilla, a nonprofit responsible for implementing social impact and education programs and projects.
So that the favela truly wins
In 2021 the group set out to create a social impact strategy covering the ESG pillars, especially the Social one, across all its organizations. The main goal was to create a social organization, Instituto Kondzilla, a nonprofit responsible for implementing social impact and education programs and projects.
